Fenesta an expansion made, opens a new store at New Panvel, Mumbai Fenesta, one of India’s largest windows and doors brands, has reinforced its retail expansion with the opening of new showroom at New Panvel, Mumbai. With the addition of this new store, Fenesta now has its presence in more than 150 locations across India. The store showcases a range of products from uPVC windows and doors with various design and colour possibilities.
Commenting on the launch, Saket Jain, Business Head of Fenesta Building Systems said, “Commitment towards the customer and excellent product portfolio, together has translated into growth over years and new showroom is another indication of our rapidly expanding customer base across the country.”
With this launch, Fenesta marks another milestone to ensure an interactive and informative buying experience for its existing and potential customers. With the rapid growth in uPVC windows and doors industry in India, the brand endeavours to further increase its market share and maintain its leadership position in the future.
Jain further added, “The combination of an aggressive marketing strategy, variety of products and rapid retail expansion, including tier 2 and tier 3 markets, will help us reach our goal. The marketing strategy is fashioned such that it creates engagement, education and an experiential purchase for the customer.”
The products at Fenesta undergo a stringent quality check at every step to ensure performance in India’s varied and extreme climates.