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“Coatings Contribute to Energy Conservation and are Fire Resistant”

By: Syed Noorul Ibad | Posted on: Friday November 29, 2019

Please Brief us on the History and Objective behind the Formation of your Company.

Syed Noorul Inbad AkzoNobel
Syed Noorul Ibad | Manufacturing Director, Middle East & Africa Cluster, AkzoNobel

Syed Noorul Ibad: AkzoNobel’s history can be traced back to 1792. Over the years, AkzoNobel has acquired multiple businesses globally to ensure that it remains the reference in the paints and coatings industry. AkzoNobel has a passion for paint and we are experts in the proud craft of making paints and coatings, setting the standard in colour and protection.

Please Highlight Briefly About your Products.

Syed Noorul Ibad: AkzoNobel has got a full range of paints & coating offerings from decorative to aerospace & various industrial segments. In addition to liquid paints & coatings, we are also the global leaders in powder coatings technology. Our products are some of the most renowned brands which have got decades of proven track record in their respective markets.

The innovative product range from AkzoNobel is highly suited to the challenging environment of the Middle East region providing top quality aesthetics along with decades of durability. Our world class portfolio of brands includes Dulux, International, Sikkens and Interpon – trusted by customers around the globe.

Could you Please Tell us About your Manufacturing Facility and Capacity?

Syed Noorul Ibad: We have a number of manufacturing facilities in the region, including Dubai, Oman and Saudi Arabia with adequate capacity to service the needs of the Middle East region.

Yas Hotel, Abu Dhabi Yas Hotel, Abu Dhabi

What are the Advantages AkzoNobel have over its Competitors?

Gateway Towers, Abu Dhabi
Gateway Towers , Abu Dhabi

Syed Noorul Ibad: AkzoNobel has many distinct strengths in the industry. Some of the key ones include our strong R&D & innovation philosophy with a number of ground breaking patents, we are a leader in sustainability, dwhich is evident from our top ranking in the DJSI ratings for the past many years. We also provide ourselves in consistent quality and service to our customers. As a global player with strong regional networks, we provide competitive service levels along with value added and customized services for our customers.

Please Elaborate on the UAE Legal set up and what it means to AkzoNobel in the Middle East.

Syed Noorul Ibad: AkzoNobel takes pride in being a strong regional player with substantial presence in all geographical areas of the Middle East and Africa. Our presence in the Middle East region started in the 1980s predominantly as a trading entity at the time and now we have evolved into a manufacturing & a supply organisation throughout the wider region.

Other major players have limited geographical reach and drive their strength from a specific geography. AkzoNobel globally has always believed in both organic growth as well as through acquisitions. Investors have always seen potential in our businesses, and we want to prove this further by setting transformation targets to make us the reference in paints and coatings.

What are your Views on the Future Façade and Fenestration Technologies as well as Materials?

Prescilla Dsouza AkzoNobel UAE
Prescilla Dsouza Technical Business Partner, AkzoNobel UAE Metal Coatings

Prescilla Dsouza: We are seeing a trend in environmental responsibility, most notably in government buildings, colleges and universities, and hospitals. These segments of the architectural aluminium extrusion industry are focused on LEED credits and energy-efficient coatings that are also environmentally responsible. The effort to remove lead and other heavy metal compounds from our products is in keeping with our corporate goal of eco-premium products.

Coatings supporting easier and quick application and that can contribute to energy conservation and are safe (fire resistant) will be the future of the façade and fenestration technologies.

Please Highlight Briefly about your Coil and Extrusion Coatings Products.

Prescilla Dsouza: Our product portfolio consists of a wide selection of coil and extrusion coating solutions. These products are designed for architectural, commercial, and residential uses, industries and warehouses. Our finishes for pre-painted metal can be found in construction, domestic appliance, and transportation applications. We have a strong track record of giving our customers the best products possible, backed by rigorous research & development, testing and quality programs, and excellent customer support. Providing industry leading performance across a variety of industries, AkzoNobel coil and extrusion coatings have the right solution for pre-painted metal requirements. These products can be used on steel and aluminium cladding for façades, roofing and general cladding. AkzoNobel’s coil coatings are available in a full spectrum of colours.

Dubai Metro Station Dubai Metro Station

Name a Few of your Latest Prestigious Projects and the Innovations you Made?

Prescilla Dsouza: We have worked with your valuable partners (architects, consultants, coaters, extruders) on many iconic projects. To name a few projects in the Middle East, our coatings were used in a few projects like Al Ghurair City- Dubai, Amiri Terminal- Kuwait, Jeddah Airport- Saudi Arabia, Kuwait University- Kuwait, Expo 2020 Al Wasl Plaza and Al Wasl Hotel- Dubai, One Zaabeel- Dubai, Address Hotel and Fountain view projects- Dubai, and the Dubai Metro. (Source of project data is Coaters, Consultant & Architects)

Syed Noorul Ibad

Manufacturing Director, Middle East & Africa Cluster

Syed Noorul Ibad joined AkzoNobel in 2014 as a site manager of the Coatings site in Dammam Saudi Arabia. He then moved to a regional manufacturing role in 2017 as a cluster manufacturing director for NW Europe and spent two years working in the Netherlands. He recently moved to Dubai in June 2019 to lead the manufacturing team of the Middle East Africa Region.

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